io Empowers Tamil Nadu's Feature Phone Users: Breakthrough ₹123 Plan Now Extended to Nokia, Lava, HMD, Itel, and Karbonn Devices

In a major move to democratize digital connectivity across Tamil Nadu, Reliance Jio has announced that its highly affordable ₹123 monthly 4G Feature Phone Plan is now universally accessible across all major 4G feature phone brands.
Previously exclusive to JioBharat and JioPhone devices, this ultra-low-cost plan has been expanded to support 4G keypad devices from popular brands including Nokia (HMD), Lava, itel, and Karbonn.
This expansion ensures that everyday consumers in Tamil Nadu, ranging from retail workers in Chennai to farming communities in Coimbatore, Madurai, and Trichy and across Tamil Nadu, no longer need to buy new hardware just to access budget-friendly connectivity. Anyone using a compatible 4G feature phone can now switch to a Jio SIM and immediately cut their mobile expenses.
Driving Economic Relief: Save ₹1,000 Annually
With competing telecom operators pricing their basic entry-level 4G smartphone or feature phone plans at a minimum of ₹199 per month, Jio’s ₹123 plan offers immediate economic relief.
By choosing the ₹123 plan, a family or individual will save more than ₹1,000 every year per connection, keeping hard-earned money in the pockets of local consumers.
Seamless Migration for All Major Brands
The initiative specifically targets the massive ecosystem of keypad-phone loyalists who prefer the long battery life, durability, and simplicity of traditional devices but still require modern 4G features like UPI payments and clear voice calling.
Consumers holding 4G keypad devices from Lava, HMD, Nokia, Itel, or Karbonn can simply walk into any Jio retail outlet, get a new Jio SIM, and activate the ₹123 pack to start saving.