Piaggio Vehicles’ newly launched Apé Xtra Bada 700 bags Landmark Order from HeidelbergCement India Limited across 53 Districts in India
Piaggio Vehicles Pvt. Ltd. (PVPL), a 100% subsidiary of the Italian auto major Piaggio Group and India’s leading manufacturer of small commercial vehicles, has secured a prestigious order of over 100 units of its newly introduced cargo three-wheeler, the Apé Xtra Bada 700, from Heidelberg Cement India Limited. The vehicles will be deployed across 53 districts in Uttar Pradesh, Madhya Pradesh and Bihar, marking a significant milestone for Piaggio India’s newest diesel cargo offering.
This landmark order from a leading cement manufacturer underscores the Apé Xtra Bada 700’s capability to operate at par with entry-level 4-wheeler cargo SCVs, while offering superior operating economics and efficiency for last-mile and regional distribution requirements. With this development, Piaggio’s new 3W Cargo Apé Xtra Bada 700 firmly breaks into the traditional 4-wheeler stronghold with a flagship order from the cement industry.
About Ape Xtra Bada 700, India’s Most Powerful and Capable Diesel Cargo Three-Wheeler:
The Apé Xtra Bada 700 sets an unprecedented benchmark in the diesel cargo 3-wheeler segment. Built on a completely new vehicle platform integrating new architecture, new engine, new chassis and a new, more spacious cabin, it redefines the cargo 3-wheeler experience for customers seeking higher productivity and earning potential.
Key Highlights of Apé Xtra Bada 700:
- Equipped with Piaggio’s trusted 700 DI diesel engine – delivering stronger pulling power, superior pickup, and enhanced torque
- First-in-industry 7-ft cargo deck – enabling customers to carry larger, heavier, and longer loads with ease
- Segment-best 750 kg payload capacity – the highest in any 3-wheeler cargo vehicle
- Digital cluster - 3.5” Digital Speedo with LCD
- New, more spacious and comfortable driver cabin – engineered for long working hours and kilometres
- Bigger 12-inch radial tyres – improving stability, load distribution, and durability
- Completely new vehicle platform – with improved chassis strength, suspension geometry and enhanced driving comfort
- New fascia and refined design elements – giving the vehicle a modern, robust road presence
- Optional rear sensor offers stress free reversing with ease
- Industry warranty of 5 years ensuring hassle free ownership and peace of mind
With unmatched payload, segment-leading dimensions and a powerful new engine, the Apé Xtra Bada 700 is designed to transform cargo mobility and deliver higher efficiency and profitability, making it a compelling alternative to entry-level 4-wheeler cargo vehicles.
Mr. Amit Sagar, Executive Vice President, CV Domestic Business & Retail Finance, Piaggio Vehicles Pvt. Ltd said, “This flagship order from Heidelberg Cement India Limited is a strong validation of the Apé Xtra Bada 700’s disruptive capabilities. At Piaggio India, we have always believed in pushing the boundaries of innovation in the last-mile mobility segment. The Apé Xtra Bada 700 sets new industry benchmarks in engine capacity, deck size and payload, and is designed to empower customers with more productivity and superior earnings. Breaking into applications traditionally dominated by 4-wheeler SCV marks an important milestone in our journey of offering better TCO and profitability to our customers.”
With this order, Piaggio India further strengthens its position in the cargo mobility segment and reinforces the Apé Xtra Bada 700 as a game-changing product capable of redefining commercial transportation standards across industries.
